Berkley Gulp Jerk Shad Lures

Irresistible Action: Berkley Gulp! Jerk Shad

Designed to trigger aggressive strikes, Berkley Gulp! Jerk Shad lures combine the erratic darting action of a wounded baitfish with the proven fish-attracting power of Gulp! scent technology. Soft, durable, and deadly effective, these lures are perfect for targeting a wide range of saltwater and freshwater species. Whether you're working flats, reefs, or deep drops, the Gulp! Jerk Shad delivers the scent, movement, and realism to put more fish in the boat.

Key Features:

• Gulp! scent dispersion for maximum fish attraction

• Realistic baitfish profile with erratic darting action

• Soft yet durable construction for long-lasting performance

• Available in a variety of proven colors and sizes

• Ideal for saltwater and freshwater species like snapper, flathead, and kingfish